Pharmaceutical Trade Catalog Collection

A portion of the University of Wisconsin–Madison School of Pharmacy/AIHP Pharmaceutical Trade Catalog Collection in the Kremers Reference Files
A portion of the University of Wisconsin–Madison School of Pharmacy/AIHP Pharmaceutical Trade Catalog Collection in the Kremers Reference Files

University of Wisconsin–Madison School of Pharmacy / American Institute of the History of Pharmacy Pharmaceutical Trade Catalog Collection.

Housed in the Kremers Reference Files, the University of Wisconsin–Madison School of Pharmacy Pharmaceutical Trade Catalog Collection is administered by the American Institute of the History of Pharmacy. The collection consists of more than 450 pharmaceutical and pharmacy-related trade catalogs published between 1829 and the 2000s.

Support for this collection was provided in part by the University of Wisconsin–Madison Office of the Vice Chancellor for Research and Graduate Education with funding from the Wisconsin Alumni Research Foundation.

The earlier part of the collection (from 1829 through 1924) has been cataloged (by company and year). See the .pdf Register of the UW–Madison SoP/AIHP Pharmaceutical Trade Catalog Collection, 1829-1924.

Highlights of the collection, include:

  • 32 Whitall-Tatum catalogs (1879-1924);
  • 31 Peter Van Schaack & Sons catalogs (1874-1916);
  • 24 Eli Lilly & Co. catalogs (1885-1923);
  • 19 McKesson & Robbins catalogs (1872-1901);
  • 18 Parke, Davis & Co. catalogs (1885-1922);
  • 11 Lord, Owen & Co. catalogs (1878-1899);
  • 9 New York Quinine and Chemical Works catalogs (1897-1923);
  • 7 Morrison, Plummer & Co. catalogs (1880-1920);
  • 7 Noyes Bros. & Cutler catalogs (1888-1912);
  • 5 John Wyeth & Bro. catalogs (1882-1901); and
  • 5 W.H. Schieffelin catalogs (1878-1891).

To visit the Pharmaceutical Trade Catalog Collection or for reference assistance please email: research@aihp.org


Sample Images from the Trade Catalog Collection:

Advertisement for "The Celebrated Cocaine Compound" from the 1890 Noyes Brothers & Cutler catalog
Advertisement for “The Celebrated Cocaine Compound” from the 1890 Noyes Brothers & Cutler catalog
Advertisement for "Dr. Scott's Electric Hair Brush" from the 1884 Peter Van Schaack & Sons catalog
Advertisement for “Dr. Scott’s Electric Hair Brush” from the 1884 Peter Van Schaack & Sons catalog
Cover page of the 1883 McKesson & Robbins catalog
Cover page of the 1883 McKesson & Robbins catalog
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